宏观营销杂志 SCIESSCI

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With the continuous development of marketing theory and practice, people gradually realize that marketing activities are not limited to the enterprise level, but also closely related to the overall society. Therefore, there is a need for a macro perspective to examine marketing activities, which is the original intention of the founding of the Macro Marketing Magazine. The research field of this magazine is extensive, covering multiple aspects of macro marketing, such as marketing and public policy, marketing and development, marketing and quality of life, as well as the history of marketing. These research contents not only enrich the theoretical system of marketing, but also provide useful guidance for practice.

随着市场营销理论和实践的不断发展，人们逐渐认识到市场营销活动不仅局限于企业层面，还与社会整体息息相关。因此，需要一种从宏观角度审视市场营销活动的视角，这就是《宏观市场营销杂志》创刊的初衷。该杂志的研究领域广泛，涵盖了宏观营销领域的多个方面，如营销和公共政策、营销和发展、营销和生活质量，以及营销的历史等。这些研究内容不仅丰富了市场营销的理论体系，也为实践提供了有益的指导。

《Journal Of Macromarketing》(宏观营销杂志)编辑部通讯方式为J. Macromarketing。如果您需要协助投稿或润稿服务，您可以咨询我们的客服老师。我们专注于期刊投稿服务十年，熟悉发表政策，可为您提供一对一投稿指导，避免您在投稿时频繁碰壁，节省您的宝贵时间，有效提升发表机率，确保SCI检索（检索不了全额退款）。我们视信誉为生命，多方面确保文章安全保密，在任何情况下都不会泄露您的个人信息或稿件内容。