市场营销理论与实践杂志 SCIE

期刊简介预计审稿时间：

Journal of Marketing Theory and Practice is an academic journal dedicated to marketing theory and practice, aiming to provide a platform for scholars, practitioners, and students in the field of marketing to exchange and share the latest research results, perspectives, and experiences. Through high-quality research papers, case studies, literature reviews, and empirical analysis, this journal is committed to promoting the development of marketing theory and innovation in practice. The magazine covers various fields of marketing, including consumer behavior, brand management, market segmentation, product strategy, pricing strategy, promotion strategy, channel management, international marketing, online marketing, social marketing, etc. It not only focuses on theoretical research but also emphasizes practical applications. In addition, the magazine also focuses on marketing education and training, providing teaching resources and practical guidance for marketing professionals and students.

《市场营销理论与实践杂志》是一本专注于市场营销理论和实践的学术期刊，旨在为市场营销领域的学者、实践者和学生提供一个交流和分享最新研究成果、观点和经验的平台。通过高质量的研究论文、案例研究、文献综述和实证分析，该杂志致力于推动市场营销理论的发展和实践的创新。杂志涵盖了市场营销的各个领域，包括消费者行为、品牌管理、市场细分、产品策略、价格策略、促销策略、渠道管理、国际营销、网络营销、社会营销等，不仅关注理论研究，还重视实践应用。此外，杂志还关注市场营销教育和培训，为市场营销专业的教师和学生提供教学资源和实践指导。

如果您需要协助投稿或润稿服务，您可以咨询我们的客服老师。我们专注于期刊投稿服务十年，熟悉发表政策，可为您提供一对一投稿指导，避免您在投稿时频繁碰壁，节省您的宝贵时间，有效提升发表机率，确保SCI检索（检索不了全额退款）。我们视信誉为生命，多方面确保文章安全保密，在任何情况下都不会泄露您的个人信息或稿件内容。